Flying High with TUI Group

Craftis are thrilled to be working with TUI Group for the first time in 2024. Supplying over 350,000 new children's activity packs to market, the Design Team have created a brand new fold out activity pack appropriate to use across their European aircraft.

International Partnerships

Craftis are very fortunate to have seen exponential growth within the tourism sector recently, and have specifically developed a number of bespoke products for families travelling this Summer. Together with TUI Group, we have also worked with Stena Line, DFDS Ferries and Transport for Wales to create internationally-friendly activity packs, suitable for passengers where English is not their first language.

Each puzzle uses minimal text, and is accompanied by simple directional arrows and icons to explain what to do. Activities are also translated via an online landing page should families require additional support. 

Fold Out Activity Pack and Contents

Compact and lightweight to carry on board, we still manage to pack enough inside to keep children entertained throughout the duration of their flight. Each activity pack is jam packed with activities which do not require crayons to complete. They are FSC®-certified, and manufactured in the UK by our carbon balanced printing partner. 

Suitable for all ages, Noughts & Crosses counters pop out easily to create an engaging family game. Children can use the pop out TUI aeroplane and TBOTS robot, for role play whilst on their travels- these elements are designed to be slightly more challenging to build and add longevity to the pack. The Snakes & Ladders family game complete with dice and counters, encourages entire family engagement.

In order to elevate the family experience on board, we also have created a new bespoke mini game with augmented reality. Younger passengers can use the QR code found on their activity pack to download the free Craftis app. The QR code enables access to the mini game with 3D animation and sound, to create a fully immersive world of TUI to explore. 

With the aim to educate children about sea turtle conservation in partnership with the TUI Care Foundation, children are encouraged collect the tasty green seagrass in the Mediterranean Sea. This mini game is the first of its kind for Craftis, and we are trilled with the results. View mini game demo here.

We are looking forward to continuing our working relationship with TUI Group!

Do you need help with your family experience? contact out team today.